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our ingredients

powered by clean fruit and plant ingredients, every bottle, jar, and can is enriched with natural superfuel antioxidants, revitalizing natural oils and strengthening proteins.

you're safe with us. our signature mixology is gentle on hair, keeping it safe and healthy. free of harsh chemicals, privé is not only excellent for your hair, but your health.

privé is full of everything you want and nothing you don't. we use only the latest and greatest ingredients from high quality suppliers, which created our two signature line-ups. each of our products features 2-3 key powerhouse blend ingredients.

our antioxidizing and revitalizing lineups invigorate and shield against free radicals, deterioration and damage while rebuilding strength from the inside out


bamboo - as one of nature's strongest naturally occuring materials, it helps build strength and structure in the hair.


acai - contains omega-3, 6, and 9 fatty acids as well as the vitamins A, C, E, and B, which are vital for hair health.

Green Tea Leaf

green tea leaf - contains polyphenols and vitamins E and C, which help boost hair luster and softness.

Goji Berry

goji berry - packed with vitamins, minerals amino acids and phytochemicals that help heal damage.

Sweet Green Peas

sweet green peas - proteins, phytonutrients and amino acids increase hair plasticity to help prevent breakage by increasing moisture binding.


pomegranate - contains vitamin A which promotes healthy scalp and growth and vitamin K, which helps to keep the strands and roots strong.


charcoal - a naturally dynamic deep cleanser and detoxifier helps clean hair to increase volume.


jojoba proteins - strengthen hair fibers from the inside, which helps encourage shine, elasticity and softness.


baobab proteins and oil - provide intense hydration, to help protect hair from heat and environmental aggressors like pollution and sun.


kukui oil - contains high levels of amino and fatty acids and are able to help restore moisture and impart gloss and shine.


quinoa proteins - contain 9 essential amino acids, one being tyrosine, which aids in color pigment protection and helps extend color vibrancy.

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