Liter Promotion


evening en blanc


two weeks ago, our ceo, shay hoelscher participated in project beauty share’s ‘evening en blanc.’ the event was inspired by the elegant pop-up picnic held originally in paris, and now hosted in outdoor public spaces in cities that span from london to milan, dubai, tokyo, new york city and san francisco. evening en blanc is an incredible outdoor event featuring an elegant picnic, exquisite wine, live entertainment and a very special silent auction.

our ceo shares our passion for philanthropy. shay donated three trips to ride in her race car at the thermal club in palm springs, ca (catch the hype video below). #teamprivé raised $30,000 and the entire event raised a whopping total of $122,000. these funds will assist project beauty share in their mission to help women in need!

project beauty share® is a charitable organization that collects personal hygiene, cosmetics, and beauty products and distributes them through non profit organizations who serve women and families overcoming abuse, addiction, homelessness and poverty. project beauty share® is headquartered in spokane, wa.

if you would like more information on project beauty share®, evening en blanc, or how to donate, please visit their website:

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